Letterhead Printing Greater London – Top Reasons Why A Printed Letterhead Can Benefit Your Business

Your client’s view of your business has a lot to do with it continued success. It’s crucial all your company stationery display you in a positive way with letterhead printing in Greater London.

It may seem like a minor detail, but having a high quality printed letterhead in Greater London can benefit your company in a number of ways. If you send out physical letters or documents on a daily basis, this is something you can’t afford to overlook.

Your business likely has a logo and online presence. Why not focus some of this branding material to your stationery, letterhead printing and envelopes? The effect of this may surprise you.

Here are some of the ways printed letterheads can have an impact on your success.

Display Your Professionality with Letterhead Printing in Greater London

Have you ever received a letter from a company on a plain white envelope and ordinary thin printer paper? This type of correspondence rarely comes across as professional or official. There is also the possibility some people won’t even open this kind of mail.

By investing in high-quality letterheads, your organization looks professional and organized. This goes a long way when trying to create credibility and trust.

Showing people you respect your own image informs them you have the resources needed to help make your business correspondence look top-notch. This is much more effective than an unprinted envelope.

The great thing about printed letterheads is you have the opportunity to customize it. If individual departments or employees need slightly different headed paper, this isn’t a problem. It shows your eye for detail and care about providing the best experience possible.

Market Your Business in Greater London

Advertising is critical for any business in today’s competitive marketplace. You should always be on the lookout for new ways to promote your brand, and opportunities to improve it.

A professional company letterheads is a highly-effective marketing tool. Every time someone receives a letter from you, they’re seeing your company logo, name, and details.

Maintaining brand recognition across all mediums shows you’re an established company in your industry. People will view you as a more authoritative presence, which is important for your business reputation.

The great thing about investing in headed paper is that, essentially, you’re getting free marketing. You might send out letters anyway. Why not include your logo and contact information in a creative or eye-catching way.

Make sure you use the same logo on your letterhead as you use on business cards, your website, or other marketing materials. If your current logo doesn’t work well for print, have a designer create something that maintains your brand identity.

Make Communications Easier

In addition to influencing the way people perceive you, company letterheads also serve a functional purpose. They can help make the communication process easier from you to your clients.

Aside from your brand identity, a letterhead can also contain important contact information. Whether it’s your address, email, or phone number, the recipients of your letter will have all the information they need to get a hold of you.

If someone is expecting correspondence from you, including your business logo on an envelope makes it easy for them to identify you in a stack of mail. This makes for a more reliable line of communication.

Personalized letterhead is also a great way of identifying yourself within a company. If you’re an account rep or part of the sales team, your own letterhead reinforces the type of personalized service you provide.

Your clients will appreciate this level of convenience. This could lead to higher retention and increased revenue.

Stand Out from Your Competition

Sometimes decisions to do business with one organization over another comes down to the little details. Great looking letterhead can be the edge over your competition you need.

Let’s say you’re sending out solicitations to attract new business. One of your potential clients gets your personalized letter along with one from your competition printed on plain white copy paper. Which one looks more professional?

This is where it pays to get creative. Your letterhead doesn’t have to be basic. Don’t be afraid to add an extra visual element to make it pop.

There’s a good chance your competition isn’t taking these measures. Don’t let an opportunity to stand out pass you by.

Appear Larger

A slick letterhead design and custom envelopes will make you look more like a large company with an extensive infrastructure. This could help you land bigger clients you wouldn’t get otherwise.

Now, we’re not saying that by using a custom letterhead you’re deceiving current and potential clients. However, it’s a fact that larger corporations get more business because of their public perception. There’s no reason smaller businesses shouldn’t strive to appear strong and capable.

Even very small teams have the resources and know-how to handle high-end work. Plus, if you outsource jobs to a dedicated network of professionals, you don’t need a large in-house team.

Your letterhead is an extension of your business. Don’t be afraid to show people who you are by making it as unique as possible.

What to Consider When Creating Your Letterhead

Once you’ve decided to create a letterhead, you need to figure out what will appear on it. You’ll need to take a few things into consideration.

It’s important not to overwhelm recipients with an obtrusive design. Keep it simple. Remember, the content on the letter is the most important component.

You should then think about the information you want people to have. Consider the way you prefer people to get in touch with you. If you often send sensitive information, look into whether any legal wording needs to appear on your letters.

You’ll also need to consider the type of paper you use. Think about using heavier stock and finishing options. There’s no reason create a striking letterhead and put it on cheap, low-quality paper.

Refine Your Image With Custom Business Letterhead

Conveying a professional, unique appearance is critical for any business. This shouldn’t stop with your products and web presence. Even your physical correspondence says something about who you are.

Invest in business letterhead and take advantage of the benefits discussed above. It’ll pay off in the long run.

We provide a wide range of print and design services for small businesses. Contact us to find out more about our services.

See also: Vinyl Banners Greater London, PVC Banners Greater London, Banner Printing Greater London, Roller Banners Greater London, Dibond Signs Greater London, Foamex Signs Greater London, Poster Printing Greater London, Letterhead Printing Greater London Magnetic Signs Greater London, Sticker Printing Greater London, Health & Safety Signs Greater London, Flyer Printers Greater London