One Printer offers full colour, high quality flyer printing in Greater London. Order sizes A7, A6, A5, A4 & A3. We offer a range of paper weights to suit your requirements from 90gsm to 450gsm, with the option of Silk, Gloss and Uncoated finishes to choose from.

Proper and effective promotion is the need of every business. Whether you have a small or medium business, whether you have a small budget for the promotional purpose, this traditional method of promotion through flyers is there for ages and can help your business to reach the customers. Whether you have launched a new product in the market or offering a sale on a particular product, flyers always help in delivering the information to the consumers.

Though people claim that due to the rampant use of social media, promotion on the digital medium is a good option, yet the promotion through flyers work. While walking down the streets, you get a flyer. What will you do? Read it right? So, this old method still works and is the best for small businesses and start-ups who wants to make a name in the market. Here are five advantages that you can get by using flyers for promotion.

Reaching the audience in Greater London is easy

With flyers, promoting your business becomes easy. You can opt for flyer printing services and print unique designed flyers. Then you can distribute these on the streets, in parks, door to door or even as newspaper inserts.

Creativity attracts customers

One can get creative with the flyers. This means choose unique designs, write your contents in it in a creative way. This will help your flyer to stand out in the crowd and the readers will be able to see the main message properly.

Is it practical

A big advantage that the flyer hold is that it is tangible or palpable, which means the customer can carry it physically. While walking on the street or visiting a mall, if someone gives you a flyer, what will you do? First have a glimpse of it. If it appears attractive then you will read the content in it. Hence, a well designed and printed flyer can have a great impact on the customer. Depending on the uniqueness of the flyer, the customer decides whether to read it further or not. So, while choosing a flyer printing service, be cautious as a quality and professional print finish is required to grab the attention of the customers.

Include incentives

Another way to make customers look into the flyer is by including coupon codes and gift vouchers for the general Greater London area. This will help in creating the brand awareness as well as act as a catalyst to reach more consumers. To understand this, let’s take an example. A customer comes across discounts on your flyer and tells his/her friend, about your brand and the vouchers. The friend again tells someone else and in this way your brand will spread by word of mouth. Hence, by a flyer, you can effectively promote your business or any event that your company is organizing.

A cost effective option

Printing flyers do not really need a heavy budget. Other promotional methods like billboards, television advertisement, paid digital ads require quite a heavy budget. But, for flyers, you can get in touch with a flyer printing service which offers professional and good quality printing services. Some good printers also offer 1 hr printing service and hence, you can get your work done in an hour.

Special Events in Greater London

When it comes to organising a special event such as a sale, music concert or perhaps even a store opening, one thing you must be sure to do is make people aware of it. There are many ways you can do this including radio, TV, billboards and newspapers. These mediums can tend to be beyond the budget of most small businesses who will find it a bigger challenge to promote a special event.

One promotional medium that has been around for years is word of mouth. In fact, word of mouth is how advertising as we now know it started. Getting someone to promote something through word of mouth is the very basics of advertising and this technique has evolved in recent years thanks to the growth of social media channels. For many small businesses channels like Facebook and Twitter offer a free channel to promote both their business offerings and any special events. While this certainly has its benefits in terms of cost, it can be quite a laborious task to try and really spread the word and promote your event.

For this reason, social media channels like Facebook are more often seen as a good support channel to encourage discussion around special events and offers. They also offer a great platform for businesses to engage with customers in the build-up and aftermath of your special event.

Now, that you know the advantages of using flyers for promotional activities, why don’t you try it yourself. This is an effective and cost effective way to reach the consumers. Get in touch with our team today!

See also: Vinyl Banners Greater London, PVC Banners Greater London, Banner Printing Greater London, Roller Banners Greater London, Dibond Signs Greater London, Foamex Signs Greater London, Poster Printing Greater London, Letterhead Printing Greater London Magnetic Signs Greater London, Sticker Printing Greater London, Health & Safety Signs Greater London, Flyer Printers Greater London